‘Seven Heaven’ to Rejoice Previous Usual Week
Press Launch: Havana Membership, the one 100% genuine Cuban rum accessible globally, has partnered with main bars all over the world to launch Havana Membership Seven Heaven; a world cocktail get together providing complementary Havana Membership 7 cocktails to have a good time Previous Usual Week 2018 and lift the profile of the mixability of super-premium Cuban rum.
Impressed by the cult of the quantity seven, Havana Membership is taking on seven bars in several cities throughout Europe and Latin America from 7pm on the seventh of November 2018. Taking part bars have been challenged to craft an unique new twist on the basic Previous Usual cocktail, utilizing Havana Membership 7, which cocktail drinkers can redeem via tickets listed without spending a dime on-line via Occasion Brite.
Among the Havana Membership 7 Heaven bars embody award-winning Baba-au-Rum, in Athens, Greece; Licorería Limantour, in Mexico Metropolis, Mexico; or Solange Bar, in Barcelona, Spain.
The revealing of Havana Membership Seven Heaven marks the second 12 months of a sponsorship with Previous Usual Week – a global celebration of the most well-liked cocktail on the earth’s greatest bars, in response to World’s 50 Finest Bars 2017. The 2018 pageant, set to happen over ten days from 1st-Tenth November 2018, is predicted to characteristic client occasions, tastings and masterclasses in additional than a thousand bars throughout 47 nations.
Meimi Sanchez, Havana Membership World Model Ambassador, feedback: “At Havana Membership, we satisfaction ourselves on inspiring bartenders to craft distinctive, progressive serves with the genuine style of Cuban terroir. We invite bartenders to get entangled with the festivities and we encourage cocktail drinkers to get on the market and uncover the world of flavours and sensations contained in a Cuban Previous Usual by discovering a bar close to to them serving Havana Membership utilizing the Previous Usual Week web site.”
Nick Blacknell, World Advertising Director at Havana Membership Worldwide, added: “Since its launch 4 years in the past, Previous Usual Week has grown from a neighborhood occasion in France to a really international celebration in over 1,200 bars throughout 4 continents. As we transfer into the second 12 months of our partnership with Previous Usual Week, we wished to create a worldwide occasion that may give cocktail drinkers much more alternatives to discover the mixability of Cuban rum – and we’re assured that collectively we will make the 2018 celebrations probably the most profitable but.”
Taking part bars within the Havana Membership Seven Heaven embody:
Solange Bar – Barcelona (Spain)
Licorería Limantour – Mexico Metropolis (Mexico)
Baltra – Mexico Metropolis (Mexico)
Xaman – Mexico Metropolis (Mexico)
Baba au Rum – Athens (Athens)
Ipitou – Athens (Athens)
No Entry by Huge Mama – Paris (France)